consulting agency
digital marketing + business development for b2b organizations in health tech
our approach
We partner to work closely with B2B’s leadership as an extension of their team. We are hands-on marketers and strategists who ensure transparency, accountability, and performance-driven results achieving vertical growth for your organization.
in-house services
specialized in-house lead generation
email marketing campaign copy and implementation
website & seo audit + optimization
tailored reporting and analytics
01
strategy meeting + proposal
We do a deep-dive into your business including an audit of current marketing efforts to learn how optimum can best help get your organization on the track to vertical growth. We follow up with a customized proposal & detailed strategy to achieve data-driven tangible results.
02
lead generation + targeted outreach
To achieve quality leads that result in conversion, our in-house lead generation and segmentation process focuses on several key steps. We create engaging and personalized content, and use data analytics to monitor and refine strategies for optimal targeting.
We implement lead scoring to prioritize high-quality leads, ensuring that our focus and efforts are on leads most likely to convert. By continuously optimizing our lead generation and segmentation, we can attract and convert quality leads, ultimately driving business growth and success.
03
in-depth reporting + analytics
Data is the driving force for measuring your marketing ROI. Weekly reporting and in-depth marketing analytics, customized KPI’s and an analytic dashboard is set-up to have real-time insights to campaign performance.
04
industry knowledge
Optimum consultants come from years of experience in startup and early-stage health tech companies including but not limited to, RPM, telehealth, medical devices, digital health startups, pharmaceutical, and health care insurance providers. We understand the complexities of this rapidly growing and changing industry, as well as compliance and regulations in the US private and public healthcare systems.
05
value-based + results-driven
Providing value-based services and earning the trust of our partners is our top priority. We prioritize delivering tangible outcomes, ensuring every strategy and campaign is meticulously crafted to drive growth and achieve your business objectives.
If our partner doesn’t succeed, we don’t succeed.
